CSR commitments

Hospitality that gives back.

Anchored in Saudi Vision 2030, our hotels invest in community, environment, and people — beyond a great stay.

Our approach

Responsible hospitality is everyday hospitality.

We treat social responsibility as part of how we operate, not as a separate program. The daily decisions in every property feed into our commitments.

Community

Local sourcing, support for education and youth programs, and Ramadan iftar programs at every property.

Environment

Water and energy management, single-use plastic reduction, and waste-segregation programs in our hotels.

Workforce

Saudization, fair employment, structured training, and a safe workplace for every team member.

Vision 2030

Aligned with the Kingdom's tourism, environmental, and human capability development goals.

Active initiatives

Practical programs in every property.

We measure what we deliver and refresh our programs annually within our governance and sustainability plan.

Saudization roadmap

Increasing the share of Saudi nationals in operational and leadership roles every year.

Education partnerships

Training agreements with tourism and hospitality colleges to host excellence-program students.

Youth training

Summer programs and entry-level tracks for school and college graduates.

Ramadan iftar

Daily iftar meals for staff, guests, and neighborhood community during the Holy Month.

Plastic reduction

Refillable bottles, bulk-fill amenities, and an end to single-use straws across our restaurants.

Local sourcing

Preference for in-Kingdom suppliers across food, beverages, and small-scale crafts.

Transparency & disclosure

We publish an annual progress update.

We share our progress on sustainability programs, Saudization, and responsible hospitality practices in an annual report from the corporate office.

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